PaintRight is a leading group of paint and decorating specialists with a very solid foundation of experienced professionals. We give our customers the very best advice and service for all their painting, decorating and DIY needs. With so many stores in our network across Australia, we can help you leverage the group’s resources to maximise your business’ potential.
Our strong brand presence with Haymes Paint resonates incredibly well in the marketplace and gives your business access to exclusive commercial arrangements and supplier relationships saving you time, money and resources. Our National Support Office helps to deliver initiatives, supporting growth and profitability for your business. We are here to help you every step of the way from marketing and retail services to purchasing, IT and operations support.
PaintRight stores enjoy the backing of a comprehensive national marketing program that includes multimedia strategies, promotions and in-store support materials to deliver powerful campaigns. We also conduct local area marketing programs to help grow your business and to encourage community engagement.
Learn more about becoming a PaintRight store below or you can get in touch with us on the following details:
PaintRight Group Office
Phone: 03 9316 8000
With a strong track record of steady growth and success, PaintRight is passionate about the prosperity and competitiveness of paint, decorating and DIY in Australia. As a store operator you will become part of the PaintRight family- we want to help make your business boom! We continue to grow and give our stores the tools to tap into the ever-growing trade and retail markets. By using our collective strength, stores can benefit from discounted buy prices compared with those that independent business operators would normally expect to pay.
When you are busy operating a business, it’s hard to keep up with the latest trends, innovations and the technical information to stay ahead of the game. PaintRight provides operational guidance and support for store operators including best practice manuals, dedicated staff training programs and other industry tools to help your business run smoothly. You will have access to so many resources that you wouldn’t receive as an independent business operator.
Our National Support Team based in Melbourne is run by a small but passionate group of experts who care about the success of your business. We’re on the ground and completely immersed in the industry. By closely monitoring the changing marketplace, our support team will always be there to help you thrive in a dynamic environment. We are here to deliver initiatives that support store growth and profitability.
Our innovative marketing programs are constantly evolving to adapt to our customer’s changing behaviours and interests. We have proven marketing services that will help you take advantage of both the trade and retail markets, backed up with the solid Haymes Paint brand and strategies to drive customers to your door.
PaintRight’s national Marketing Department and dedicated Marketing Agency is available to store operators for production assistance and strategic counselling for all marketing requirements. We use an integrated suite of traditional and digital strategies to promote the group and attract customers to your store.
We also give members access to optional initiatives including SMS campaigns, branded merchandise and EDMs (Electronic Direct Mail).
PaintRight TV is a living, breathing Point of Sale marketing tool exclusive to PaintRight stores. The in-store multimedia platform is loaded with rotating special offers, promotions, inspirational images, advice and how-to videos to help engage customers who come into your store. All you need is a TV and we’ll sort the rest!
Your store can also flex its own local area marketing efforts backed by our national campaigns to accelerate your success. Templated marketing kits are provided to help delivery of promotional activity and effectively position the store in the local community.
Our website www.paintright.com.au is constantly evolving and is a hub for all of our digital presence and online marketing activities including a social media hub. Individual stores have their details listed on the website, plus its very own dedicated sub-domain page which is tailored with your unique store offering, contact details and imagery. Your store’s own sub-domain will improve your localised Search Engine Optimisation (SEO) and online presence.
Choosing the right IT solution is one of the most important decisions you will make for your business. PaintRight stores have access to our fully integrated platform at a significantly subsidised rate.
Key features include:
The PaintRight website platform is fully hosted and supported by our IT department and is cost effective, easy to use and quick to set up. Product files and can be synchronised directly while also enabling dealers to add their own non-catalogue products if required.
PaintRight’s intranet is a portal for all of your essential PaintRight resources, keeping you up-to-date with the latest news, industry updates and upcoming initiatives that your store can take advantage of.
Each PaintRight store gets its very own subdomain, a localised extension of the PaintRight website that is fully tailored to your store and its unique offering. Not only do these subdomains give your store extra presence on Google and other search engines, it gives your customers improve your customer’s online journey.
In addition to individual subdomains, the PaintRight corporate website serves as a hub for all digital presence, online marketing activities and social media content. It’s also the gateway for many customers wanting to track down their local store.